How 3D Secure works and impacts businesses

18 May, 2022 . 4 minutes

What is 3D Secure?

3D Secure is an online multi-factor authentication system used by several card issuers. It is designed to protect your information when making a transaction. Although it's not required in every country, 3D Secure ensures that buyers have the same experience everywhere.

After buyers enter their details, such as their card numbers and postal codes, 3D Secure asks them to provide additional information to secure their transactions. These include a password or an additional code sent via text message.

The importance of 3D Secure

Having the necessary financial security is crucial for both the buyer and the seller. Not only can 3D Secure protect the information you provide, but it can also boost the confidence of your customers.

The introduction of 3D Secure has revolutionised the way online payments are handled. It offers a smoother shopping experience but it also protects the stored information in your account.

The advantages of 3D Secure are numerous for both sellers and buyers. For sellers, it can prevent potential fraudsters from performing unauthorized transactions.

Additionally, 3D Secure can boost sales. Having the necessary security measures can boost the trust of your customers. For buyers, 3D Secure's enhanced protection also helps to protect the stored information in their accounts. Through the use of a secure socket layer (SSL), 3D Secure can protect transaction details.

How does 3D Secure payment work?

3D Secure uses XML-based authentication to ensure that transactions are secure. When customers make purchases, they are prompted to enter their SecureCode if they use MasterCard.

Once customers provide their personal information, they can efficiently complete the authorisation process by visiting the card issuer's website.

Merchants can also benefit from the added security by selecting their preferred payment solutions. Customers will be prompted to enter their SecureCode, but they'll also be asked to create a password. This process can be changed by the card issuer. The number of times a customer can opt-out of this process varies depending on the card they are using.

3D Secure 2.0

It can be hard to choose between increasing sales and reducing fraud risk. With the latest version of 3D Secure, merchants can now offer a better and more secure shopping experience.

The primary purpose of 3D Secure 2.0 is to improve the efficiency of the payment process by facilitating the exchange of information between the various parties involved. Unlike previous versions, the new system uses a combination of biometric and token-based authentication.

The new version of 3D Secure can also decrease the time it takes for customers to complete their transactions. It further removes the need to enter multiple passwords.

3D Secure 2.0 supports various non-browser-based payment methods. These include mobile payments, in-app purchases, and digital wallets. The updated 3D Secure also promises to improve risk assessment. When a transaction is approved or declined, over a hundred data points are transferred to the issuing banks. This is almost 10 times more data than the previous protocol.

3D Secure 2.0 for smartphones

The rise of smartphones has made it easy for people to pay with the touch of a finger. With the latest version of 3D Secure, users can now enjoy a more convenient and faster payment experience by only needing their fingerprints to perform transactions. Before this, people had to enter a password or send a text message to secure their transactions. With the updated 3D Secure, this is no longer necessary.

Another significant improvement in 3D Secure 2.0 is the ability to automatically appear on the page that's used to purchase a product after a customer is authenticated. This eliminates the need for customers to open and close multiple tabs to complete a transaction.

Getting started with 3D Secure 2.0 is very important for any business as it can reduce the risk of fraud and improve the customer experience. Aside from this, it can also help to build strong relationships with potential customers. One of the most significant advantages of this new payment method is that it can be easily integrated into an app or website, making it easier for customers to make quick payments.

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